The sacred and traditional look for the heroines of the yesteryears has gone away from the silver screen. The higher the payment the lower the costume is the ideology of heroines.
On Wednesday Harshika Poonacha agreed to the point that heroines are paid more for less costume when she was asked on the short skit she was wearing for ‘Crazy Loka’ song. You have observed it right sir she admitted.
A few years ago item dance definitely fill the purse. For one or two days we do get a high payment disclosedBhavana when she took up her first item song.
The similar is the situation for most of the heroines who are extended the item song. In ‘Nanjundi Kalyana’ Malashri wearing the Saree gave the mesmerizing effect in the song Olage Seridhare Gundu….but she had the swimming costume in that film and she scaled new heights.
Look at Neethoo who figured in ‘Manasaare’ as item dancer and she agreed because of Yogaraj Bhat invited her because in the earlier film ‘Gaalipata’ Bhat had given a good role for Neethu.
When it comes to RaginiandRamya there is no need but perhaps it increases the market it seems. After Don’t you know I am very Sexy song for Ramya she got the offer from Kavitha Lankesh and she agreed for it.
Ragini especially after ‘Thuppa Beku Thuppa…in Kalla Malla Sulla….has heightened her popularity for one song which she could not get in a film like ‘Holi’ she got so much of popularity.
Pay more, wear less to earn more in the box office is the principles of filmdom!
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